Launch Campaign Agency — Canada

Your Launch Deserves
More Than
An Announcement.

A launch without a campaign is just noise. We build the strategic campaign that creates real demand, earns attention in your market, and gives your launch the momentum it deserves.

Start Your Campaign See the outcomes →
90+
Brands Served
30+
Five-Star Reviews
$7,500
Campaigns From
Brand Awareness✶ Launch Campaigns✶ Growth Campaigns✶ Event Campaigns✶ Rebrand Campaigns✶ Vancouver✶ Toronto✶ Calgary✶ Brand Awareness✶ Launch Campaigns✶ Growth Campaigns✶ Event Campaigns✶ Rebrand Campaigns✶ Vancouver✶ Toronto✶ Calgary✶

The Problem

Why most launches
underperform.

Most businesses treat a launch like an event. Post on Instagram, send an email, hope for the best. A launch campaign is different. It builds anticipation before you open, captures attention at launch, and sustains momentum after.

Pre-Launch Demand
We build your audience before you open. The goal is a market that is primed and ready before day one.
Awareness, anticipation, and intent built in advance so your launch lands instead of just happening.
Launch Day Impact
We make your launch moment work across every channel simultaneously.
A coordinated campaign means your launch reaches the right people at the right time with the right message.

The Process

How we build
a campaign.

1
Step 1
Define the Objective
Before anything moves, we align on what winning looks like for your business in the next 90 days. No campaign starts without a clear answer.
2
Step 2
Build the Campaign Theme
We develop the strategic thread that ties everything together. The message, the angle, the creative direction. This is what makes your marketing feel intentional.
3
Step 3
Execute Everything
We do whatever the campaign requires to achieve the outcome. The objective drives the work, not a preset list of deliverables.
4
Step 4
Build Momentum
You walk away with a campaign that compounds. A market that is paying attention and a brand that is building real momentum.

What You Walk Away With

Real outcomes.
Not just deliverables.

Demand before you open
Your audience is primed and ready before day one. You are not launching into silence.
A market that knows you exist
You enter the market with presence and authority, not starting from scratch.
Momentum that sustains past launch day
The campaign keeps working after the launch. You are not back to zero the day after.

What Clients Say

30+ five-star reviews
across North America.

★★★★★
"Josh and his team did a phenomenal job. He sourced models, brought amazing equipment and made my properties look the best they could."
Jesse Keefer
CEO, Bodega Ridge
★★★★★
"Taimoor, Josh and the entire OTM Team was a joy to work with. Clear communicators, super professional and very understanding of our goals. I would hire them again in a heartbeat."
Joel Hansen
Head of Marketing, League of Innovators
★★★★★
"Overtime marketing has gone above and beyond. The marketing material they produced really stands out. I would highly recommend."
Jenna Strange
Owner, HubCo Brewing

FAQ

Common
questions.

At least 4 to 6 weeks before your launch date. The pre-launch phase is what separates a launch that lands from one that is ignored.
A post-launch campaign can still build the audience and demand you should have had from day one. We scope these differently.
Campaigns start at $7,500 CAD. Every project is custom scoped to your objective after a brief discovery call. No hidden fees and no surprises.
Most campaigns run 3 to 5 weeks from strategy session to delivery. We set a clear timeline before anything is confirmed.
Yes. We work with businesses across North America. Location is not a barrier.
Any business that is serious about growth and ready to invest in a real campaign. We have worked with startups, nonprofits, hospitality brands, professional services firms, and more.

Ready?

Ready to launch
the right way?

Tell us what you are launching and when. We will build the campaign that makes it land.

Start Your Campaign →
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