Rebrand Campaign Agency — Canada

Your Business Has Evolved.
Your Brand
Hasn't Caught Up.

The hardest part of a rebrand is not the new logo or the new colours. It is making your market understand who you are now, why it matters, and why they should continue to trust you. We build campaigns that do exactly that.

90+
Brands Served
30+
Five-Star Reviews
$7,500
Campaigns From
Brand Awareness Launch Campaigns Growth Campaigns Event Campaigns Rebrand Campaigns Vancouver Toronto Calgary Brand Awareness Launch Campaigns Growth Campaigns Event Campaigns Rebrand Campaigns Vancouver Toronto Calgary

The Problem

Why rebrands fail
without a campaign.

Most rebrands are announced and then left to land on their own. Audiences are confused. Trust takes a hit. The new brand never gains the traction it deserved. A rebrand campaign ensures your evolution is communicated clearly, consistently, and confidently.

Narrative-First Repositioning
We build the story of your evolution before we build anything else. The campaign is anchored in a clear, honest narrative your audience can follow.
Why did you change? What does it mean for them? The answers to these questions are the foundation of the campaign.
Consistent Cross-Channel Rollout
A rebrand campaign coordinates your new brand across every touchpoint so the market experiences one clear, confident message.
Confusion kills rebrands. Consistency builds the new brand trust you need.

The Process

How we build
a campaign.

1
Step 1
Define the Objective
Before anything moves, we align on what winning looks like for your business in the next 90 days. No campaign starts without a clear answer.
2
Step 2
Build the Campaign Theme
We develop the strategic thread that ties everything together. The message, the angle, the creative direction. This is what makes your marketing feel intentional.
3
Step 3
Execute Everything
We do whatever the campaign requires to achieve the outcome. The objective drives the work, not a preset list of deliverables.
4
Step 4
Build Momentum
You walk away with a campaign that compounds. A market that is paying attention and a brand that is building real momentum.

What You Walk Away With

Real outcomes.
Not just deliverables.

A market that understands your evolution
Your audience gets why you changed, what it means for them, and why they should care.
Brand trust maintained and strengthened
A well-run rebrand campaign does not lose the trust you built. It extends it into your next chapter.
A new brand that gains traction immediately
You do not spend 12 months explaining yourself. The campaign does that work for you from day one.

What Clients Say

30+ five-star reviews
across North America.

★★★★★
"Josh and his team did a phenomenal job. He sourced models, brought amazing equipment and made my properties look the best they could."
Jesse Keefer
CEO, Bodega Ridge
★★★★★
"Taimoor, Josh and the entire OTM Team was a joy to work with. Clear communicators, super professional and very understanding of our goals. I would hire them again in a heartbeat."
Joel Hansen
Head of Marketing, League of Innovators
★★★★★
"Overtime marketing has gone above and beyond. The marketing material they produced really stands out. I would highly recommend."
Jenna Strange
Owner, HubCo Brewing

FAQ

Common
questions.

Rebrand campaigns typically run 4 to 8 weeks depending on the complexity of the repositioning and how many channels need to be updated.
We focus on the campaign strategy and execution. If you need a full visual identity redesign, we can refer you to the right partners and build the launch campaign around whatever you bring us.
Campaigns start at $7,500 CAD. Every project is custom scoped to your objective after a brief discovery call. No hidden fees and no surprises.
Most campaigns run 3 to 5 weeks from strategy session to delivery. We set a clear timeline before anything is confirmed.
Yes. We work with businesses across North America. Location is not a barrier.
Any business that is serious about growth and ready to invest in a real campaign. We have worked with startups, nonprofits, hospitality brands, professional services firms, and more.

Ready?

Ready to reintroduce
your brand?

Tell us where your business is now and where you want to position it. We will build the campaign that makes the transition land.

Start Your Campaign →